Deriving business knowledge and value from data has never been more critical to organizations to stay competitive nor has it been more challenging due to the disruptive nature of big data. The big data phenomenon – the volume, variety, and velocity of data – has created new challenges for organizations to deliver business analytics. One primary challenge… (0 comment)

With the growing popularity of apps and online marketing, we can consider that the Indian audience has changed a lot. Yes, they are getting more digital. You can see the online food delivery agencies are starting their service in the big and small cities as well. Every day traveling to my office, I can see… (2 comments)

Facebook marketing has turn out to be the most integral part of digital marketing, revolutionizing the way we have been looking at the online marketing industry. With this in mind new features are regularly added to Facebook, and by looking at the recent changes give us a clue on what 2019 will continue to hold… (2 comments)

With the attention span of an average human reducing in time, videos in general have grown in popularity. Today, major chunk of internet traffic is videos and users love them! This change in trend has even affected marketing strategies of businesses. Video marketing is the new marketing strategy that many businesses are embracing and doing… (0 comment)

Leaders are those who stay abreast of the crowd or at least has the potential to identify the factors that will make the most impact. Leaders leverage the situations to their benefit and will try to make the most of the current improvements. Contributing oneself to a lifelong learning experience is what makes a true… (2 comments)